Obergine news
Obergine news archive
February 2010
Build your own customised Rotary Watch!
We are very proud to have helped Rotary Watches show off their watchmaking innovation credentials by designing and developing their “Build your own watch” Flash application. In 6 quick steps, the application allows visitors to choose their own case style, case colour, bezel, dial and strap; creating their own perfect watch.
January 2010
Concha y Toro – new client win
Concha y Toro is the largest producer of wines from Latin America and a global winemaking leader. In 2010, they wish to promote their fine wine brands and have commissioned Obergine design and develop a marketing website to help promote the fine wine brands.New Oxfordshire Science Festival launched
As proud sponsors of the Oxfordshire Science Festival, we are delighted to have designed and developed a new website for the festival in March! The new website integrates OSF’s social media channels; acting as a one stop shop for all event information.
December 2009
Obergine appointed by Wats.on Consultancy
We are enormously proud to have been appointed the official web design and digital marketing agency to Oxford’s leading science and technology events management company - Wats.on Consultancy. Our first task is to re-launch the Wats.on brand with a new website...
Rotary Watches Christmas marketing and USA market launch
December has proved to be one of our busiest months in 2009! Following the launch of Rotary’s new global e-commerce website in October, we needed to put together an aggressive multi-channel digital marketing campaign to create brand awareness and drive sales within the USA and internationally. The online marketing campaign elements included email marketing, paid search marketing, banner advertising and natural search marketing initiatives that included the development of Google Product Search feeds for the UK, USA and German markets.
We are recruiting talented web developers
If you are a savvy and talented web developer that wants to join Oxford’s leading web design and digital marketing agency then please apply and send us your CV, examples of your work, and tell us a little
bit more about yourself!
November 2009
New Chris Lewis Fire & Security website goes live
As the south of England’s leading security and fire system experts,
Chris Lewis Fire & Security
needed a website that reflected their heritage, expertise, industrial experience, modernity and high technology focus that empowered the company to organise and take ownership of their vast amount of content, case studies, manuals and white papers.
Obergine put in place a content managed solution and worked closely with Chris Lewis Fire & Security on an updated information architecture for the new website that was search engine optimised, easy to navigate and highly usable.
The Career Boutique goes to market
Following a lengthy brand identity development exercise, Obergine created a new logo and colour palette for
The Career Boutique
that was subsequently applied to the new website, emails, business cards, brochures, folders and print document templates.
October 2009
Rotary Watches launch multi-lingual and multi-currency e-commerce site for the global market
Just in time for the Christmas rush, Obergine has completed the web design and development of an
e-commerce website for Rotary Watches that serves the US, European and global markets. The website is fully integrated with Rotary Watches’ back-end system to allow automated transfer of product and order data.
September 2009
Obergine are 3 years old and celebrating with style!
Appropriately enough, we have been celebrating Obergine’s third birthday by winning 3 new contracts this month… We will be:
- Designing and developing a new content-managed website for the world leader in newspaper printing systems – manroland (one third of all newspapers printed worldwide are printed on manroland printers!)
- Providing brand identity consultancy and print/web design services for Oxford entrepreneur Katherine Dales' newest venture – The Career Boutique
- Putting in place a social media marketing strategy for the 2010 Oxfordshire Science Festival that will include a website redesign, iPhone application development and mobile marketing channel integration
The Speed Dating company that virtually does it all
We have also created a virtual gift facility for daters with the UK’s favourite speed dating company – Slow Dating. Gifts are paid for quickly, easily and safely as micro-payments via the customer's mobile phone.
August 2009
Oxford's premier shopping centre – The Westgate Centre launches new website
The new Westgate Shopping Centre website integrates Oxford's iconic skyline with the Westgate Centre's offline marketing to provide all the information that Oxford's shoppers need to spend their pennies easily.
Sales conference website launched for 3
We have been supporting 3's Q4 2009 sales conference - "You're changing mobile forever" - with a conference website. The website allowed employees to register for the event and after the event browse a gallery of videos and photos.
July 2009
Langdale's traditional Essence of Cinnamon has been rediscovered
For over 250 years, Langdale’s Essence of Cinnamon has been renowned for it's warming aromatic qualities and has been believed in by generations of families as protection against a wide variety of illnesses.
As part of the relaunch Obergine has designed and built a content-managed e-commerce website that enable customers to learn more about Langdale’s Essence of Cinnamon, purchase online or find their local Langdale’s stockist via a Google integrated post code search.
Chris Lewis Fire & Security chooses Obergine
Obergine has been commissioned to design, develop and host a new content-managed website for one of the South of England’s leading security and fire safety solution experts – Chris Lewis Fire & Security.
June 2009
E-commerce website launch for master English clockmakers – J & T Windmills
J & T Windmills needed an e-commerce website that communicated their 300 years of watch making expertise whilst reflecting the beauty of their classically designed wrist and pocket watches. Learn about the history of J & T Windmills and browse their collection of classic English gold and silver mechanical watches.
May 2009
Creating partner engagement for McAfee
We are delighted to have designed and built a multi-language email for McAfee's Partner Rewards incentive programme to help
promote the programme benefits and drive sign-up.
New website launched for the European Society of Cell & Gene Therapy (ESGCT)
The new ESGCT site provides a bright and welcoming view of ESGCT, and offers a raft of useful resources, and related news and events. Members can also gain access to a worldwide network of genetic scientists and bodies, as well as viewing job and study opportunities.
April 2009
New client wins - Numerical Algorithms Group and Manroland!
Obergine have the privilege of designing a new website for the prestigous Numerical Algorithms Group (NAG). The new website will communicate their services and values in a modern and engaging way.
Manroland - the world's leader in newspaper printing systems - have engaged Obergine to provide regular online marketing and website maintenance services.
March 2009
"Stunning timepieces" email campaign for new Rotary brands
To announce the launch of the new Aquaspeed, Rocks, Editions and Les Originales – Rotary Watches sent over 25,000 emails.
With open rates in excess of 20% and clickthrough rates of 8%, the "Stunning timepieces" email campaign exceeded industry averages and created significant awareness of the new brands.
New Westgate Centre website
We have been appointed by Capital Shopping Centres to create a website for the shopping centre at the heart of Oxford – the Westgate Centre. The website will communicate the shops and facilities that the Westgate Centre has to offer with a design that embraces the heritage of Oxford.
January 2009
Get hands-on with the Oxfordshire Science Festival
The Oxfordshire Science Festival
starts with the Science in your World
launch event on 28th February and runs through to 15th March. You can now search for events that interest you based on age range, scientific area or location.
Hi Health website is launched
The new Hi Health website introduces the new healthcare marketing paradigm and illustrates how Hi Health HRM solutions successfully satisfy both consumer and HCP needs.
Langdales warm to new web presence
Obergine are happy to be been selected to provide an e-commerce solution for the Langdales Essence of Cinnamon product.
Langdales has been naturally warming cold and chilly consumers since 1745, and we are delighted to help spread the warmth online.
ESGCT looks for winning formula
The European Society of Gene and Cell Therapy (ESGCT) have chosen Obergine to design their new integrated web site.
As well as giving the site a creative and technical overhaul, the project will enable visitors to signup and renew memberships online, and allow the ESGCT to manage their members and annual conference from one central location.
December 2008
Rotary watches launches 2d barcodes
Rotary watches have created their first QR barcode to provide an alternative method of
communicating with their customers. The initial barcode provides a link to the Rotary Watches Heritage page and can be read by mobile phones and PDAs.
The Oxfordshire Science Festival brings science into your world
The Oxfordshire Science Festival aims to engage and enthuse people about science by making it easily accessible.
The new 2009 Oxfordshire Science Festival website initally focuses on generating interest and sponsorship, and
in the run up to the festival will be enhanced to provide a searchable events database.
November 2008
The Subaru World Rally Team appoint Obergine as their digital agency
After winning a 4-way pitch, Obergine has been appointed as the official digital agency of
the Subaru World Rally Team for the next 3 years. Our first task is to design and build the new SWRT.com website
ahead of Rally Ireland in January 2009. The new website will establish the foundation for the next generation of
SWRT’s digital activities.
Congratulations to the UK's best event management company
We were delighted to send an email newsletter announcing the crowning of Corporate Innovations as the
"Best Event Team" at the Eventia awards.
Our congratulations again to the team at Corporate Innovations!
October 2008
New business wins
Obergine have been engaged as the digital agency for the 2009 Oxfordshire Science Festival.
Phase 1 focuses on creating website to attract sponsorship and collect email addresses for
email campaigns in the run up to the festival.
European Electronique, IT suppliers to the public sector and education, have appointed
Obergine to scope their new multi-lingual and multi-currency retail and B2B e-commerce platforms.
Rotary Watches make it easier for retailers in tough times
We have created a Stockists Locator for Rotary Watches that allows people to easily
find retailers that stock Rotary Watches within in their area. By combining map data from
Microsoft Virtual Earth with postcodes submitted on the Rotary Watches website, it was possible to display
maps of retailers using Rotary Watches branding.
September 2008
New Rotary Watches product ranges and Unipart Supply Chain Solutions go to market
We have launched a redesigned Rotary Watches website to promote the new product
ranges of Rocks,
Editions
and Precious Metals.
The modular website design ensures that the brand values for each product range are uniquely expressed.
The new content-managed Unipart Supply Chain Solutions
microsite has been designed to promote the 5 spheres of expertise offered by Uniparts' Supply Chain Solution Solutions
division and reflect the new Unipart corporate brand guidelines.
And we ran a successful Christmas email
campaign for the Jam Factory that generated click through rates in excess of 20% and many Christmas bookings.
August 2008
A busy month for email marketing
We have undertaken 2 email marketing campaigns for Corporate Innovations
and a dealer recruitment campaign for Unipart's Neo-Trac car tracker. All 3 campaigns achieved
very positive results with click through rates in excess of 5%.
These email campaigns plus the launch of 2 event microsites has certainly kept the team busy over the summer.
July 2008
Sarah Eberle website launched
Sarah Eberle is the UK's leading landscape designer - having won 8 Royal Horticultural Society
gold medals and 2 innovation medals at Hampton Court.
The new Sarah Eberle website
showcases her portfolio and explains how she designs her award-winning gardens and landscapes.
June 2008
Booming business drives Oxford office expansion
We are delighted to announce that we have just doubled the size of our Oxford office.
Recent client wins of Rotary Watches and additional e-commerce consultancy and development
activities with Unipart and Google Analytics consultancy with James Villa Holidays have encouraged
this expansion and recruitment drive.
May 2008
Neo-Trac site launched
Neo-Trac is
a sophisticated vehicle tracking and safety solution, distributed within the UK by Unipart.
Obergine has developed a secure ecommerce platform to enable customers to purchase Neo-Trac online.
Learn more about the Neo-Trac e-commerce project.
March 2008
A new spring in our step with some pitch success
We are delighted to announce that we have just won 2 website pitches
and will be providing web design and development services for a
major FMCG brand re-launch and a multi-lingual corporate website.
February 2008
Email marketing campaign news
- To celebrate the launch of the new aarght! e-commerce and art community website, we delivered an
email marketing campaign that received over 18% of recipients clicking through to the website
- We also designed and delivered a new email campaign for Slow Dating that increased site traffic
levels by 35% and online sales by 25%
January 2008
Latest digital project news
- We have launched e-commerce and community facilities for one of Oxford's leading art promoters – aarght!
The aarght! website
allows artists to sell art online and consumers to buy art online
- We have also been appointed as the digital agency for Aerstream – innovators of the revolutionary Cleanaer air purification systems
December 2007
New website development project win
Capital Shopping Centres have awarded Obergine the contract to develop a community focussed website about the new Westgate Shopping Centre in Oxford.
November 2007
A busy month for Obergine
We are proud to announce that we:
- Completed the first phase of The People's Club football supporters website
- Were engaged by Greenpeace USA to provide Google Analytics consultancy services
- Won a pitch to provide e-commerce services to Unipart Expert Practices
- Have been appointed as the website development agency for Sarah Eberle's new websites
October 2007
The Wise Revise investor information website launched
The Wise Revise is a new venture by E-Studies Limited that offers interactive learning and revision tools to
the UK's 170,000 GCSE students. The Wise Revise investor information website provides information for those wishing to learn more about this investment opportunity.
September 2007
New aarght! website live
The aarght! online art gallery, artist promotion and visual art community is live. The aarght! website exists to help artists promote themselves, help art lovers find and buy new artwork, discover new artists and introduce new faces to arts culture.
August 2007
Google Analytics consultancy contract awarded
Obergine are providing Google Analytics consultancy services to a leading travel agent in the UK, Irish and German markets. The travel agent have selected Google Analytics to understand and improve the performance of their international holiday and travel e-commerce websites.
July 2007
Obergine leading the way with Guide Dogs for the Blind
Obergine are working with Guide Dogs for the Blind to ensure they are providing best of breed services for their owners and supporters.
June 2007
Obergine helps Safety First Aid e-commerce operations expand
Following the success of the launch of the
Allsport Medical
e-commerce website, Obergine have started rolling out integrated e-commerce solutions for
Safety First Aid's other brands.
May 2007
New client win - aarght!
aarght! - one of Oxfords leading art promoters - has appointed Obergine as its digital marketing agency.
Obergine has been charged with designing a new website that provides a marketplace and community
for Oxford's artists and consumers. The website will be supported by email and search marketing
in the run up to the 2007 Oxford Arts Festival.
April 2007
Launch of the Allsport Medical online store
The development of the new Allsport Medical e-commerce website - offering a
range of medical sports equipment - has been been completed. Obergine's e-commerce expertise has helped Allsport Medical ensure that they
retain an advantage in the competitive medical sports equipment market.
Allsport Medical is a respected brand of the long-established Safety First Aid Group.
March 2007
Web analytics consultancy win
Obergine have been engaged by an international non-profit organisation to provide web
analytics consultancy services to facilitate the worldwide rollout of Google Analytics across their
online media.
February 2007
New campaign website
Obergine have been contracted to design and deliver a campaign website for one of the worlds leading pharmaceuticals companies.
January 2007
Warehouse web analytics consultancy completed
In November 2006, Warehouse - a leading UK women's fashion retailer contracted Obergine to maximise the marketing
insights gained from their Google Analytics reporting
facilities.
December 2006
New e-commerce project won
Obergine have been selected to build a new e-commerce website for one the UK's major occupational health,
safety and training providers, which is due to launch in April 2007.